5 Tips for Building Loyalty Among Your Temporary Workers
In a job market that is becoming increasingly flexible, with professional mobility on the rise, it’s essential to build strong, trusting relationships with your temporary workers. Creating a sense of belonging can significantly impact retention rates and strengthen your workforce. So how can staffing agencies offer a service that fosters loyalty? Here are five effective strategies.

1. Structure and Qualify Candidate Data
The first step in building loyalty is getting to know your temporary workers. It may seem straightforward, but it’s a task that requires careful planning and organisation. Simply gathering CVs is no longer sufficient. Staffing agencies need digital tools that help them understand and manage their candidates more efficiently.
A well-designed tech platform is essential for building a comprehensive pool of candidates. Such a database allows you to categorise and qualify your existing workers, making future recruitment quicker and more precise. By staying organised, you ensure that your temporary workers feel recognised and appreciated, knowing that their skills and preferences are accurately tracked.
2. Contact Workers at the Right Time
Understanding the availability of your temporary workers is crucial. Nothing undermines your credibility faster than contacting a worker who is already on assignment with your agency. This common mistake can be avoided by offering workers a simple way to declare their availability online.
By knowing when your workers are free, you can reach out at the optimal time, showing respect for their schedule and helping to build trust. This streamlined communication saves time for both parties and demonstrates that your agency values each worker’s professional commitments.
3. Reduce Travel Time
Offering temporary workers assignments close to home is not just environmentally friendly, it’s a practical way to enhance job satisfaction and reduce absenteeism. Workers appreciate roles that minimise travel time, and offering local placements where possible will make your assignments more appealing.
By considering the home-to-work commute when assigning roles, you demonstrate an understanding of your workers’ personal needs. This approach not only increases worker retention but also strengthens your agency’s reputation for offering attractive, accessible assignments.
4. Prioritise Mobile Solutions
In today’s fast-paced world, a mobile device is an essential tool for temporary workers. Allowing workers to respond to assignments quickly and efficiently, can significantly enhance their overall experience.
While maintaining human contact is still important, whether face to face at in-branch appointments or virtual meetings, mobile solutions offer unmatched convenience. Providing workers with the ability to access assignments, sign contracts, and even receive payslips through a mobile app can streamline their interactions with your agency and reduce unnecessary delays. Adopting mobile technology helps you keep up with modern expectations and enhances worker satisfaction.
5. Create a Personal Space for Workers
Giving your temporary workers their own personal space online, where they have a level of control over documents like contracts, payslips and compliance documents, is a practical way to enhance transparency and communication. With easy access to their work history and employment records, workers can manage their professional documentation without hassle.
Beyond convenience, this feature can also be valuable for staffing agencies and MSPs. Personal profiles can be updated regularly, enabling you to offer more relevant future assignments based on each worker’s evolving experience and preferences. By providing this kind of transparent access, you strengthen your connection with your workers, ensuring they feel empowered and involved in the process.
Bonus Tips: Enhance Loyalty with Attractive Benefits
In addition to the strategies mentioned above, offering additional benefits can further encourage loyalty among your temporary workforce. Many staffing agencies overlook the power of meaningful benefits, especially for temp or contract workers. However, even small perks can make a significant difference in how workers view your agency.
- Wellbeing Support: Offering health club vouchers, wellness programmes, or access to mental health support services can improve workers’ overall wellbeing. These benefits show that your agency cares about more than just their professional contributions.
- Flexible Working Options: Where possible, offering flexible shift patterns or remote working opportunities can boost job satisfaction and engagement, particularly for those balancing other commitments.
- Healthcare Options: For longer-term temporary workers, offering healthcare insurance or access to discounted medical services can set you apart. This not only helps retain skilled workers but also ensures they feel supported in all aspects of their lives.
- Employee Recognition Programs: Even temporary workers appreciate recognition for a job well done or for their loyalty. Introducing a system to reward top performers and loyal workers, perhaps with bonuses or gift cards, can motivate workers to stay engaged and work harder. Regular feedback and recognition foster a positive working relationship and help establish a sense of belonging, even in short-term roles.
By providing these kinds of benefits, even on a temporary basis, you demonstrate that your agency values its workers’ overall wellbeing, which in turn builds a stronger sense of loyalty.
Conclusion
In today’s fast-changing labour market, building loyalty among temporary workers requires a thoughtful approach. By structuring data effectively, communicating at the right time, reducing travel times, embracing mobile solutions, and offering valuable benefits, staffing agencies and MSPs can strengthen relationships and increase retention. These strategies not only improve the worker experience but also help you stand out in a competitive environment. Investing in your workers’ loyalty is investing in your long-term success.
At Pixid, we provide the tools and support to help staffing agencies improve worker retention, streamline processes, and offer a better overall experience to temporary employees. Discover how our digital solutions can make a difference for your business.